Magic friday productions believes everyone has a profound story to tell.

what’s your story?

RECENT STORIES
WE’VE TOLD

Yet another Magic Friday Production for Midnight Soundtrack! Recorded at The Cave Studio up in Hackensack NJ. Two cameras, two takes, all-handheld. The band performed this music LIVE instead of miming to a pre-recorded track, so what you hear is how they sounded! We are proud to partner with, and promote this band, they are awesome!

We all need to step away from our desks and head outside to enjoy what's around us. We happen to live near a timeless little town on the Delaware River, and it always inspires us. Amid the corporate and promotional videos we typically produce, we're constantly experimenting. Most of these efforts don't ever see the light of day, and yet with that comes growth and new abilities. This is one of those endeavors, just vanilla Premiere to approximate a vintage look.

SERVICES

At Magic Friday Productions, we don’t just produce videos; we're committed to your success. We kickstart our partnership with brand consulting, delving deep into your company's purpose and target audience, customizing your message for maximum impact.

Let's tell your story together, the right way.

AUDIENCE // WHO YOUR STORY IS FOR

Magic Friday will help you discover who your audience is, what their level of awareness is of your business and its offerings, and what they currently think about you. This is the springboard for branding, your message, and ultimately your content.

BRAND // WHY YOUR STORY MATTERS

Your brand is what your audience feels and thinks about your company, the value it brings them, and how it makes them feel. It is not just your logo or the sign on your office. We’ll help you understand and begin speaking your audience’s language, crafting methods to tell your story in the best way possible.

BUILD // HOW WE TELL YOUR STORY

Online video is how we’ll tell your story, tailored for your audience. After all, video-based content keeps people glued to their screens more than any other medium. We’ll help you from the script to the shoot to the edit, and optimize it for your favorite platforms.

We don’t stop there.
we CAN amplify your message
ON your website, VIA email, and more.

THE GEAR WE USE

Since we’re new, the equipment we own is new, too. This means we both can enjoy the efficiencies gained via 4K, 10-bit workflow for easier exposure control and color correction. An entire lighting system with full-color fixtures that can be controlled by a single app. And we record directly to high-speed SSDs that can be plugged straight into our editing system without the need to first transcode the footage or waste time generating proxies.

Yes, we’re gear nerds. But we’re gear nerds for a good reason. And we have several vendors we can rent from if your production needs more.

  • Sony FX6
    Sony FX3
    Sony a7iv (stills)

  • NiSi Athena 35/50/85 T1.9 (PL)
    Sony 50mm GM f/1.4
    Sony 16-35mm GM f/2.8
    Sony 24-105mm G f/4
    Sony 90mm Macro G f/2.8

  • (2) Aputure 300X (bi-color)

    (1) Amaran F22X (bi-color)

    (1) Amaran 300C (full-color)

    (1) Amaran T4C (4' full-color RGBWW tube light)

    (2) Amaran T2C (2' full-color RGBWW tube light)

    (4) Aputure MC Pro

    Sidus Link App for full control

  • 4x4 butterfly frame with 1/2- and full-stop diffusers

    (1) 46.5” Parabolic Softbox

    (2) 33” Parabolic Softbox

    (1) 21.5” Parabolic Softbox

    (2) 12x48” strip light box

    (2) 48” circular reflector kits

    (6) 10’ C-stands

    (4) 7’ lightweight straight stands

  • (2) Deity S-Mic 2

    (1) Deity D4 Pro on-camera

    (1) Sony UDW Wireless Lav Kit

    (1) Shure SM7B w/Cloudlifter

    (1) Rode Wireless Pro Kit + Lavs

  • Ninja V+ / SSD

    Adobe Creative Suite

    DaVinci Resolve

    Topaz Labs AI

GET STARTED TODAY.

Transform your business with captivating video content – inquire now to unlock the power of visual storytelling!

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